Guest Columns

Reframing the role of virtual care in senior living

Reframing the role of virtual care in senior living

Virtual care technologies can help you address staffing shortages, pressures to enhance outcomes and a desire to reach older adults in their houses.

For assisted living communities, change is coming, but there still is time to adapt

For assisted living communities, change is coming, but there still is time to adapt

Assisted living operators that hope to compete for customers down the road need to change their business models and, in particular, ramp up offerings for more healthcare services.

The 7 cardinal sins of marketing in aging services (and how to avoid them)

The 7 cardinal sins of marketing in aging services (and how to avoid them)

Before investing in more marketing efforts, master the marketing mix by considering the mistakes committed by aging services organizations.

Minding the 'gap' — New strategies for creating affordable senior living and care facilities

Minding the 'gap' — New strategies for creating affordable senior living and care facilities

For developers, owners and operators looking to serve moderate- and middle-income retirees, new ideas in affordable senior and assisted living offer compelling lifestyle and care alternatives, while also filling a wide gap in market offerings.

3 ways data could shut down your facility

3 ways data could shut down your facility

Today, it's less of a matter of whether you'll have a data security breach and more of a matter of when. But if you take steps to mitigate the impact of a breach, then you can recover.

Drug abuse in retirement communities is a very real problem

Drug abuse in retirement communities is a very real problem

As aging services providers, it is our duty to help manage and mitigate the health and legal risks associated with resident alcohol and drug use.

Stimulate the senses to engage memory care residents

Stimulate the senses to engage memory care residents

As we continue to learn more about Alzheimer's disease and dementia, caregivers and assisted living facilities have been able to create increasingly sophisticated and tailored solutions to help improve the quality of life for residents.

Four ways to creatively disrupt senior living — for all the right reasons

Four ways to creatively disrupt senior living — for all the right reasons

"Creative disruption" in four key areas can help senior living communities address challenges related to changing resident expectations and labor shortages across disciplines.

Support is a way to keep workers who are family caregivers

Support is a way to keep workers who are family caregivers

Senior living operators are facing historic rates of turnover, decreasing revenues and increasing competition. One way to address these issues is to offer human resources and other programs for workers who are family caregivers.

Best practices: Help make the move-in decision easy

Best practices: Help make the move-in decision easy

These processes can help potential residents and their families make better-informed decisions about when is the right time for assisted living for themselves or their loved ones.

In Focus

Aug. 15 

Senior 'stay-cation'

State College, PA 

Residents and friends of Juniper Village at Brookline's Wellspring Memory Care in State College, PA, recently took a virtual trip to the beach.

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