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Transitioning to healthcare holds the promise of portfolio expansion and new revenues for senior living, but new challenges will arise, too.

Senior living operators might be excused for feeling as if there is a big ol’ target on their backs these days.

Accepting Medicaid and being considered a healthcare provider? Senior living will never be the same, and that’s not necessarily a good thing.

Long-term care could be made better with funding from Congress. But for now, it appears we’ll have to settle for a congressional commission.

Always remember this about risk management: the first word.

These days, senior living operators in just about every state are tapping into Medicaid payments. And more than a few players are not content to stop there.

If senior living wants to avoid the poor reputation so prevalent across skilled care, it must get serious about keeping its house in order. The most obvious way to do this is a two-step approach.

Last week, the Biden administration withdrew Texas’s Medicaid waiver. This week, Republican Sen. John Cornyn responded in, well, unkind.

It’s a bit troubling to watch bad moves made by skilled care operators repeated in senior living. Yet it continues to happen.

The push for support for assisted living from Uncle Sam is intensifying. But as any skilled care operator will remind you, Uncle Sam tends to be a very demanding business partner.