Senior living communities have been affected dramatically during the global pandemic, changing how we learn about and perceive them. Fortunately, digital tools allow these brands to maintain a positive consumer experience as we all adjust to life during the pandemic.
Annie Haarmann is the head of consulting, healthcare and life sciences at reputation experience management platform provider Reputation.com. There, she partners with senior living and care brands communities to provide strategic consulting and data-driven insights in an effort to drive conversion and improve consumer experience. Haarmann’s prior experience includes leading strategic digital transformation for brands in the pharmaceutical, nutrition, healthcare and education industries.