How to get members of my sales and marketing team to sharpen their strategic focus
By
Jim Moore
May 15, 2018
The frequently asked questions concept is a very effective and credible marketing communication strategy.
What unique challenges do operators face this year?
By
Jim Moore
Apr 02, 2018
You’ve got questions. We’ve got answers. There are three big challenges.
Will 2018 be a year of opportunity or challenge?
By
Jim Moore
Mar 01, 2018
Two current issues can make a big difference in individual performance: minimum wage impacts and CNA turnover trends.
How to remain competitive
By
Jim Moore
Dec 01, 2017
Q: My community is 20 years old. Should I be concerned about remaining competitive?
How do I deal with emerging headwinds?
By
Jim Moore
Sep 29, 2017
You’ve got questions? We’ve got answers.
What practical options are available to enhance the flexibility of my service offering?
By
Jim Moore
Aug 01, 2017
You’ve got questions? We’ve got answers.
I own one community. Should I be concerned?
By
Jim Moore
May 15, 2017
Answer: In a word, yes.
What should I focus on?
By
Jim Moore
Apr 01, 2017
Here are five key areas.
How do I increase move-ins?
By
Jim Moore
Feb 01, 2017
Referrals from existing residents are a leading source of leads and move-ins. That’s because seniors trust and listen to their peers. Here’s one way to do it.