How to create a sense of urgency with prospective residents
When a potential resident asks for time to consider moving in, how you respond could determine whether you close the sale.
Most recent articles by Lara Moga
The secret to securing RSVPs: Three calls with a smile
Aside from using direct mail, here’s what a sales team can do to secure RSVPs from prospects and have them arrive at the community on the day of the event.
5 tips to turn a telephone connection into a sale
In the senior living market, where prospects may be skittish with pending lifestyle changes, initial connections are especially important.
Roll out the red carpet for resident referrals and guests
A community’s sales team can see an increase in annual move-ins by as much as 50% by establishing a resident referral program.
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