Some remarkable things took place in 1980.
John Lennon was shot in New York. The United States boycotted the Winter Olympics. PacMan arrived in arcades. Mount St. Helens erupted. And a former medical products salesman named Bill McKnight launched a magazine for eldercare professionals.
The McKnight’s brand has certainly come a long way the 40 years since.
Looking back, some of the publication’s early photos and charts were fairly primitive, at least by current standards. Still, McKnight’s always was willing to try new ways to keep eldercare professionals well informed.
We were the first media brand in this field to offer webinars, the first to offer daily e-news each business morning, the first publication to serve continuing education credits. We remain the only media outlet that offers virtual trade shows. Our repertoire continues to expand, as our freshly minted McKnight’s Women of Distinction program makes clear. Between McKnight’s Senior Living and McKnight’s Long-Term Care News, we’ve also racked up hundreds of journalism awards.
Through it all, we have remained true to our primary mission: delivering content that matters. We were doing it in 1980. We’re still doing it today.
Many thousands of newsmakers have appeared in our magazines and online over the years. Starting Monday, this website will begin recognizing 40 of the most notable, once each week.
Many of the names probably will be quite familiar. But there likely will be a few surprises mixed in as well. So stay tuned.
We hope you enjoy reading the McKnight’s 40 for 40. And with some luck, it won’t be too long before we announce the McKnight’s 80 for 80.