Best Life Brands is adding home healthcare to its stable of home care brands. On Thursday, the Bloomington Hills, MI-based holding company announced the launch of Boost Home Healthcare.
Boost will provide in-home nursing, therapy and home care services. The company said it will be looking for franchisees immediately in more than 400 locations across the U.S. and Canada.
“Boost Home Healthcare is the next step in our vision to have a comprehensive portfolio of brands that serve older adults in a more effective and holistic way,” J.J. Sorrenti, CEO of Best Life Brands, said in a statement. “A home health company complements our other brands and allows us to offer skilled nursing and occupational and speech therapy. The pandemic has amplified the value of in-home health care, and we are looking forward to expanding this brand nationwide.”
The company has named Bill Porrok, a registered nurse with more than 25 years of home health industry experience, brand president of Boost Home Healthcare.
Best Life Brands also owns the home care franchises ComForCare and At Your Side, senior placement franchise CarePatrol and the Blue Moon Estate Sales franchise.