Ageless Innovation has introduced Tuxedo Cat, a companion pet designed for older adults, in its Joy for All brand.

The Tuxedo Cat, which has distinctive black and white markings, was created to more closely resemble real cats that senior living residents and others may have known and loved.

Earlier this year, former Hasbro employees bought the Joy for All Companion Pet line and launched the Rhode Island-based company Ageless Innovation LLC. Ageless Innovation CEO Ted Fischer said the Tuxedo Cat is the start of new products for the healthcare and senior living industries.

“Loneliness, social isolation and cognitive decline are reaching epidemic levels for older adults,” Fischer said. “It never gets old hearing caregivers and family members recount the stories of seeing loved ones light up for the first time in years when they interact with our pets. There’s such a need for these products right now, and we’re committed to creating innovations to improve the lives of this amazing and growing population and their families.”

The companion cat retails for $99.99 and is available for purchase at http://joyforall.hasbro.com/.