Senior care technology company HeartLegacy offered demonstrations of its recently released SalesMail technology at the 2019 Argentum Senior Living Executive Conference in San Antonio.

SalesMail lets senior living community sales and marketing professionals send personalized and branded video messages to prospective residents, adult children and other decision-makers in an effort to improve their follow-up strategies, daily outreach and prospecting efforts.

Messages can be sent via email, text message and other messaging apps. Messages sent via email display animated gifs to improve clickthrough rate. Messages sent via text display message previews so recipients recognize the sender.

SalesMail is available through the RemyGo app.