Senior Living Cares, a joint campaign of senior living-associated groups and CARE, has raised more than $150,000 to help older adults in Ukraine with food, shelter and supply needs.
Argentum, the American Seniors Housing Association, the National Investment Center for Seniors Housing & Care and Health Dimensions Group partnered for the philanthropic effort targeting Ukraine’s older adults.
The amount tops the $100,000 that Argentum President and CEO James Balda had announced earlier this month at the end of Argentum’s 2022 Senior Living Executive Conference.
“These generous contributions will get urgently needed water, food, hygiene kits and other ongoing support directly to seniors at risk from the hostilities,” Balda said Thursday in a statement.
Balda encouraged senior living communities to spread the word about the campaign, which will continue. ASHA President and CEO David Schless said he hopes the industry continues to “support CARE and other humanitarian organizations providing much-needed aid to older adults in Ukraine in the months ahead.”
NIC President and CEO Brian Jurutka said that “NIC is thankful for the contributions made by so many across the senior living industry in the U.S. to help provide humanitarian aid to seniors in Ukraine. It’s a testament to the care they provide everyday while serving the most vulnerable population among us.”
Individual senior living companies and communities also led efforts to raise aid for Ukraine, including Belmont Village Senior Living, The Osborne in Rye, NY, WhiteStone senior living community in Greensboro, NY, and Brandywine Living at Princeton.
Virginia-based Goodwin House hosted prayer vigils and offered to support LeadingAge in its efforts to develop pathways for providers to welcome Ukrainian citizens through employment opportunities. In March, the American Health Care Association / National Center for Assisted Living said it was working with the International Rescue Committee and Welcome US to help refugees to provide potential career-related partnerships.