Data released by the U.S. Census Bureau on Thursday show a steady increase in the number of adults of the age when many start moving into senior living communities.
The latest occupancy numbers for assisted living point to absorption issues. But they may reveal another issue as well.
As many senior living operators look to add more healthcare services to their offerings, this regional development and operating company is instituting a new program to help ensure that hospitality doesn't get lost in the mix.
A new platform has launched with the goal of helping to connect senior living communities and prospective residents looking for new places to live.
Our prospective residents and their family members face complicated questions. We must educate them, find a balance between care and compassion and personalize that balance for each individual family.
More than 70% of senior living sales and marketing professionals are held directly accountable for occupancy in their communities, according to a new guide from Linkmedia360.
Developers, owners and managers of residential retirement communities must start now to plan for the influx of residents who do not have the traditional family support. Here are some points to consider as you put together your strategy.
Forty-two individuals from 16 senior living companies make up the first class of senior living sales counselor certificate recipients, Argentum announced Monday.
A proactive, always-evolving sales enablement process will go a long way in differentiating your community and services while helping you achieve your core business and care goals.
We gathered a group of senior housing marketing experts to forecast upcoming trends.