Recent advances in artificial intelligence, or AI, offer a way to help prevent lonely deaths and proactively identify potential long-term issues.
Who could have seen this correction coming?
By
John O'Connor
Apr 17, 2024
When it comes to the bottom line, more than a few senior living operators now find themselves hitting rock bottom.
Jonesing for separate recognition
By
Lois A. Bowers
Apr 15, 2024
How is it that in my 11 years of writing about the long-term care profession, which has been talking about the coming “silver wave” of baby boomers all that time (and more), I don’t recall ever hearing...
Why pricing transparency in crucial in senior living
By
Lynne Moore
Apr 15, 2024
The next generation of senior consumers will be more discerning about how and where to spend their money — and in their definition of value.
The importance of resident data in senior living communities
By
David Sawyer
Apr 11, 2024
The senior living industry faces challenges in effectively capturing resident data, leading to inefficiencies, missed opportunities and potential resident churn. Within these challenges, however, lies...
We have met the enemy …
By
John O'Connor
Apr 11, 2024
How can senior living communities reduce defections? There may not be one silver bullet, but there are lots of good bullets to be found.
3 strategies to deepen engagement with residents and their loved ones
By
Jaylee Baird, CDP, CALA
Apr 08, 2024
As senior living community leaders look for ways to serve and foster deeper connections with residents and their loved ones, three engagement strategies have proven highly successful.
How to get the most from automated marketing in senior living
By
Sean Leonard
Apr 04, 2024
Here is what we know to be true about automation implementation — what works, what doesn’t work and where you can save time, effort and money.
More trouble for Brookdale
By
John O'Connor
Apr 04, 2024
Just when it seemed that Brookdale Senior Living finally was regaining post-COVID occupancy and fiscal traction, more bad news arrived this week.
Ghosting: The new norm, or can we do better?
By
Melanie Perry, MS, CDP, CADDCT, CMDCP
Apr 01, 2024
I would like to challenge those of us in senior living to address and eliminate the frustrating, time- and resource-wasting trend of ghosting.