Here's what keeps senior living operators up at night

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Keeping senior living workers happy was rated the top employer concern.
Keeping senior living workers happy was rated the top employer concern.

What's the most vexing challenge senior living operators now face?

Finding and keeping the right workers. That obligation was rated the top concern among nearly 200 senior living leaders who contributed to a new Perkins Eastman survey.

Many respondents expressed unease about the way wages are beginning to significantly outpace job empowerment, benefits and/or training.

Boomer expectations were rated the second-leading concern, followed by worries about healthcare reform's possible effects.

The survey predicts that senior living models will need to adjust. By all indications, demand will increase for urban options, intergenerational apartment environments and a la carte services for middle-income residents.

The survey's findings also suggest that strategic partnerships with healthcare systems will become more common, notes Emily Chmielewski EDAC, a spokesperson for the firm. “Given some of the shifts in concerns and priorities, we believe [this latest] survey does speak for an industry already in transition and not just poised for change,” she added.

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