Survey reveals biggest markets of anticipated senior housing desire
A new report detailing the results of research conducted in 2015 indicates the largest metropolitan markets where adults are considering a move into a retirement community within the next five years or a move to an assisted living community for themselves or a family member.
The findings are based on Houston-based International Demographics' survey known as The Media Audit; data were compiled by David Cwi, president of Indianapolis-based Cwi Associates, who shared them with McKnight's Senior Living.
When it comes to those aged 65 or more years who are considering a move for themselves or someone else, the top five markets by sheer numbers are:
- New York (167,350 people)
- Philadelphia (111,895)
- Chicago (94,063)
- Pittsburgh (31,004)
- Cincinnati (27,992)
The top five markets by percent of the 65+ population there considering a move:
- Philadelphia (14.84%)
- Madison, WI (14.25%)
- Peoria, IL (13.27%)
- Topeka, KS (12.46%)
- Southern New Hampshire (11.27%)
Senior living communities can use the data to determine whether their occupancy rates relate to market size and assess lead pool quality and consumer reaction to their communities, Cwi said.