Sales, marketing teams need to ‘reshape the story’ to sell senior living post-COVID
By
Kimberly Bonvissuto
Oct 23, 2020
“It’s a different era we live in. It’s a different story we need to tell,” Jacquelyn Kung, DrPH, CEO of Activated Insights, told attendees during SMASH Week 2020.
Operator survey: Coronavirus hasn’t scared families away from moving loved ones into senior living
By
Lois A. Bowers
Mar 24, 2020
The coronavirus has not negatively affected senior living community move-ins to date, according to the results of a newly released survey conducted by Activated Insights in conjunction with the National...
Brightview Senior Living, Embrace Living Communities top new ‘Best Workplaces’ lists
By
Lois A. Bowers
Aug 22, 2019
Brightview Senior Living and Embrace Living Communities top Fortune’s list of Best Workplaces for Aging Services for 2019, Fortune and Great Place to Work announced this morning. Brightview tops the...
22 operators on new ‘Best Workplaces’ list celebrated by senior living organizations
By
Lois A. Bowers
Sep 28, 2018
Twenty-two of the 40 senior living and care operators named to Fortune’s first-ever “Best Workplaces for Aging Services” list, released Thursday, are especially active in senior living as evidenced...