Lack of sales presence for overnight and weekend calls by prospects leads to poor first impressions
By
Kimberly Bonvissuto
Jun 17, 2024
A lack of sales staffing — or even backup staff — overnight and on weekends is leading to poor impressions of senior living communities, with 32% of prospective residents saying they would not consider...
4 percent of those aged 65+ have dementia diagnoses: report
By
Kimberly Bonvissuto
Jun 14, 2024
Four percent of US adults aged 65 or more years have a dementia diagnosis, with rates of dementia increasing with age, according to newly released data.
Marketing key to building relationships that drive sales in senior living, experts say
By
Kimberly Bonvissuto
Jun 13, 2024
Consistently delivering relevant content not only builds brand awareness but also creates relationships and, ultimately, drives action leading to sales and revenue in the senior living sector, according...
Senior living industry moves toward rate integrity in wake of pandemic
By
Kimberly Bonvissuto
Jun 06, 2024
The senior living industry enjoyed some “serious rate integrity” in the first quarter, according to data from 250 individual market surveys on communities across the nation.
Assisted living will help shape Louisiana’s dementia response plans
By
Kimberly Bonvissuto
Jun 06, 2024
Legislative action creating a coordinated response to Alzheimer’s and dementia in Louisiana is being called a “commendable” step toward addressing the needs of those affected by the disease. And...
Labor costs, federal scrutiny create distress in senior living and care
By
Kimberly Bonvissuto
May 30, 2024
The major challenges and opportunities facing senior living and care providers include bankruptcy filings, scrutiny of private equity involvement and antitrust concerns in deals.
Series on long-term care affordability, staffing, equity a ‘wake-up call,’ industry advocate says
By
Kimberly Bonvissuto
May 28, 2024
A special report published last week by CNHI News and the Associated Press that focused on several “issues and complications” in assisted living and other forms of long-term care is a “wake-up call...
Alzheimer’s Association’s new ‘Superhub’ can help providers launch dementia care training programs
By
Kimberly Bonvissuto
May 23, 2024
Senior living and other long-term care providers looking to launch their own dementia care training programs now can turn to the Alzheimer’s Association, which was just named the world’s first Project...
Identifying highest-risk assisted living communities key to tackling next outbreak: report
By
Kimberly Bonvissuto
May 22, 2024
The public health response to COVID-19 in assisted living communities in New York highlights the need to identify those communities at highest risk of infectious disease outbreaks to provide necessary...
Task force releases recommendations addressing workforce shortages
By
Kimberly Bonvissuto
May 20, 2024
Although North Carolina’s assisted living communities don’t employ large numbers of nurses, industry leaders noted that findings and recommendations from a state task force on addressing a shortage...