Marketplace Columns

Marketplace Columns

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Tips to help you manage COVID-19 vaccine communication online

After a year of hardship, senior living communities have reason to hope for better days ahead: the distribution of a COVID-19 vaccine. As widely reported, long-term care providers are among the first to receive vaccines that started being distributed through CVS Health and Walgreens on Dec. 21. The announcement of vaccine approval, however, is coming…
Pete Reilly headshot

Top 2021 senior living challenges: Clinical risk management upgrades, systemic understaffing issues

The COVID-19 vaccine started to roll out across the United States in mid-December with assisted living and nursing home staff members and residents, as well as other healthcare workers, first in line for inoculations. For the long-term care industry, however, the recovery will be a hard-fought effort. The industry was under substantial pressure even before…
Fahad Aziz headshot

The meaning of smart aging for older adults and care providers

Aging adults have several options to choose from when they need support in their everyday lives, among them home healthcare, assisted living and continuing care retirement communities. For many, one question looms large: where can I age safely without sacrificing my independence? The good news is that technology design now can help those who care…
Anne Davis headshot

How to engage senior living residents through technology

Caring for residents of senior living communities has grown increasingly complicated in recent months. Long before the coronavirus put a spotlight on the threat of isolation, however, healthcare professionals have been working to curb what largely is considered an epidemic in and of itself.

Column Submission Guidelines

McKnight’s Senior Living welcomes marketplace columns from industry thought leaders about issues affecting the senior living industry. For more information, see our column submission guidelines.

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