The state of digital marketing in senior living
Digital marketing may be the answer to the major challenges affecting senior living in 2020.
Marketplace Columns
Safe resident-handling: 5 ways to prevent employee injuries
Having a safe resident / patient-handling program is the most effective way to reduce the risk of workplace injuries in senior living and care communities, and by doing so, to cut down on costs in the long run.
Tired of the program of the month? Create sustainable service culture change
How do you lead your team to embrace hospitality and customer service excellence? Here are four places to start.
4 tech trends involving older adults and senior living in 2020
With the growing older adult population and continued interest in technology, we’ll see several technology trends arise in 2020.
6 tips for optimizing your senior living website
If your goal is conversion, then website design must be a priority.
Interoperability: Preventing emergency communication breakdowns in your senior living community
Interoperability enables computer systems or software to exchange and make use of information, allowing senior living owners and operators to leverage their systems more effectively, improving both efficiency and safety.
4 hydration tips for older adults
Older adults become dehydrated more quickly than younger people. Understanding the reasons for this challenge can prevent it from happening.
8 keys to preserving medication access during a wildfire evacuation
Many LTC pharmacies and senior living and care communities again are struggling to ensure that residents’ medication regimens are not interrupted in the event of a natural disaster. If faced with a similar situation, here are eight keys to keep in mind.
With more older boomers on their way to senior living, now is the time to go paperless
Going paperless in several departments, including accounting and human resources, is one of the best ways to prepare yourself for a spike in occupancy.
The benefits of earned wage access
As a business leader, I always am looking for innovative workforce solutions. We pay fair wages, and our employees can benefit from being able to better manage their finances — and I soon discovered the idea of earned wage access.
Improve family satisfaction by making just a few changes
Interestingly, family caregivers are just as concerned with the communication they experience as they are with the quality of care their loved ones receive on a daily basis.
The key to a more successful senior living community? Fabulous, and consistent, food
When someone moves into a senior living community, the dining experience, as well as food service quality, ultimately can affect comfort levels and long-term happiness. Providing food that everyone loves can be incredibly difficult for several reasons, however.
Energy-efficient practices result in improved resident comfort
Energy engineers can be a valuable resource and partner for senior living and healthcare facilities proactively looking for ways to conserve energy, cut costs and decrease their carbon footprint.
Bed bugs and how to stop them
For many senior living communities, an infestation of bed bugs would be a public relations nightmare (and a costly one), but it is a situation for which facility administrators and management should prepare and try to prevent.
How financial wellness can be a recruiting advantage for senior living operators
The need for direct care workers never has been more urgent. That means pay needs to improve and benefits need to be rethought.
Listen to the consumer to enhance senior living
Just like hotels collect data on their guests to better serve them, it’s time for senior living to use the latest in data-sharing, not only for operational efficiency but also to better serve residents.
Admissions and the multi-location trap: Don’t fall into it
Many communities with expanding portfolios continue to handle the extremely sensitive admissions process manually, on paper. Is this a problem? Yes, and here’s why.
Bridging the gap between healthcare systems and the senior living world
Senior living entities have an opportunity to become a part of the preferred performance network.
Alzheimer’s care isn’t working; here’s what is
There are several reasons that I don’t believe Alzheimer’s care is where it should be. Here are six.
Information management: 3 things to look for
Enterprise content management, or ECM, not only can streamline your records management but also can help with information security and process automation.
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McKnight’s Senior Living welcomes marketplace columns from industry thought leaders about issues affecting the senior living industry. For more information, see our column submission guidelines.
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