MSL Videos - McKnight's Senior Living


Women of Distinction 2020: Jaclyn Pritchett

Jaclyn Pritchett, vice president of human resources – field operations at Brookdale Senior Living, shares her biggest accomplishment, the best part of her day, the biggest surprise of her career and her advice to young professionals.
Lori Alford speaking

Women of Distinction 2019: Lori Alford

2019 McKnight’s Women of Distinction Hall of Honor inductee Lori Alford, chief operating officer at Avanti Senior Living, discusses her mentors and career challenges, what makes a strong female leader, and the best part of her day.

Inside Senior Living 2019: GlynnDevins

PARTNER CONTENT: To compete in the modern omni-channel world, senior living communities must capitalize on data to maximize marketing and sales investment in order to reach today’s customer. GlynnDevins is up to the challenge, offering senior living communities a full spectrum of marketing and sales solutions to help them engage with residents across the continuum of care. To learn more about occupancy solutions for your community, visit:

Inside Senior Living 2019: Maintenance Care

PARTNER CONTENT: Ensuring health and safety compliance is critical for senior living communities. Dan Roberge, CEO, Maintenance Care, shares how his company’s software helps improve communications to and from the maintenance department, keeping the facility in compliance and helping to guarantee that issues are quickly taken care of.

Inside Senior Living 2019: NOTiFY

PARTNER CONTENT: NOTiFY medical alert software lets senior community caregivers seamlessly communicate and interact with each other and their security systems via a single mobile device, explains Greg Robertson, SVP, NOTiFY platform manager. Free from the Batman belt – paper, cell phones, pagers and walkie talkies – teams can manage care more efficiently.

Inside Senior Living 2019: It’s Never 2 Late

PARTNER CONTENT: Operators of senior living communities are looking for meaningful interactions with residents, which is what It’s Never 2 Late’s (iN2L’s) engagement technology helps provide. Jack York, president and co-founder, and Lisa Taylor, CEO, discuss iN2L’s core mission of offering vetted, engaging content to senior living residents, no matter where they are cognitively or physically.

Inside Senior Living 2019: Market Research Answers

PARTNER CONTENT: Jane Gross of Market Research Answers sat down with McKnight’s Senior Living to share details of the company’s offerings, which include conducting surveys and data collection. No cookie-cutter surveys here; customization is the core of Market Research Answers’ business.

Inside Senior Living 2019: Eldermark

PARTNER CONTENT: Eldermark SVP Mark Anderson shares how the company’s expertise and platform help support the entire senior living operation with the right workflow and software configuration.

Women of Distinction 2019: Kim Estes Elliott

Kim Estes Elliott, senior vice president of clinical services for Brookdale Senior Living and a 2019 inductee into the McKnight’s Women of Distinction Hall of Honor, shares how she knew eldercare was the right career choice for her and how she maintains her passion for the field.

Women of Distinction 2019: Brenda Bacon

Brenda Bacon, president and CEO of Mt. Laurel, NJ-based Brandywine Living and a 2019 inductee into the McKnight’s Women of Distinction Hall of Honor, shares insights into the changing senior living industry, the importance of passion and why she never stops learning.

Women of Distinction 2019

Enjoy this quick overview of the 2019 McKnight’s Women of Distinction event held May 16 at EvolveHer in Chicago.

Women of Distinction 2019: Stephanie Harris

2019 McKnight’s Women of Distinction Hall of Honor inductee Stephanie Harris, CEO and principal of Arrow Senior Living, discusses the growing role of technology in senior living, the lasting effects of mentorship, and the best part of her day.

Inside Senior Living 2019: PointClickCare

PARTNER CONTENT: Enriching the experience of both senior living residents and housing staff is no easy task. The answer, reflect PointClickCare’s Dave Wessinger and Travis Palmquist, is empowering employees with tools that make them more productive and efficient – allowing them to spend more time with residents.

Inside Senior Living 2019: Jobalign

PARTNER CONTENT: For senior housing operators, the number one challenge is often recruiting staff. At Argentum in April, Doug Johnson, CEO of Jobalign, explained how the right technology can attract, engage and connect with today’s jobseeker to accelerate the hiring process.

Women of Distinction 2019: Kristy Ruppe Craddock

2019 McKnight’s Women of Distinction Rising Star Kristy Ruppe Craddock, senior vice president of sales and marketing at Commonwealth Senior Living, shares how she knew senior living was right for her, what the best part of her day is, and why it’s OK to show emotions at work.

Inside Senior Living 2019: CarePredict

PARTNER CONTENT: Can AI augment caregivers at senior living communities? Taking time off from the show floor at Argentum, Gerald “Jerry” Wilmink, Ph.D., shares how CarePredict’s wearable device is facilitating personalized, proactive caregiving in senior living, resulting in fewer hospitalizations and faster staff response rates.

Inside Senior Living 2019: Health Dimensions Group

PARTNER CONTENT: Health Dimensions Group’s Cindy Olson, VP, strategic consulting services and Colin Higgins, director, analytics and research, sit down with Lois Bowers of McKnight’s Senior Living to discuss how the senior living industry is changing – and why clinical expertise is more important than ever.
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