A final driver shaping the future of senior living is “moving from siloed to seamless,” National Investment Center for Seniors Housing & Care founder and strategic adviser Robert Kramer wrote in the final installment of a six-part blog series.
By that, Kramer said he means that the industry is moving from single-point solutions that are fragmented and partial to “integrated solutions that are holistic and person-centered.” The transition from this “siloed” approach is one that connects data, people and processes. It builds on Kramer’s October blog post in which he noted that data and analytics are “revolutionizing” senior living.
“This will fundamentally change senior living,” he said. “The big differentiator, however, will be our ability to provide the consumer with a seamless experience. After all, consumers judge us by the overall experience we provide. It’s the experience that counts.”
Full integration of technology will take time, as operators bring online platforms to manage the workforce, sales and marketing, clinical data and resident engagement. Sometimes those advancements are viewed “as dots creating more siloed programs rather than providing an integrated seamless platform.”
When considering how to integrate services, Kramer identified key questions operators should consider:
- Who is providing medical services in my building?
- Is any service in my market, sometimes called coaches or guides, that are providing true care navigation and integration?
- Which companies in my market are aggregating the lives of high-risk seniors who account for the most Medicare spending? They could be potential partners.
“Moving from siloed to seamless is a confusing and messy process. But as the future takes shape, the transformation will be worth the effort for operators, and especially for our residents,” Kramer said.
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