How can senior living communities reduce defections? There may not be one silver bullet, but there are lots of good bullets to be found.
3 strategies to deepen engagement with residents and their loved ones
By
Jaylee Baird, CDP, CALA
Apr 08, 2024
As senior living community leaders look for ways to serve and foster deeper connections with residents and their loved ones, three engagement strategies have proven highly successful.
How to get the most from automated marketing in senior living
By
Sean Leonard
Apr 04, 2024
Here is what we know to be true about automation implementation — what works, what doesn’t work and where you can save time, effort and money.
More trouble for Brookdale
By
John O'Connor
Apr 04, 2024
Just when it seemed that Brookdale Senior Living finally was regaining post-COVID occupancy and fiscal traction, more bad news arrived this week.
Ghosting: The new norm, or can we do better?
By
Melanie Perry, MS, CDP, CADDCT, CMDCP
Apr 01, 2024
I would like to challenge those of us in senior living to address and eliminate the frustrating, time- and resource-wasting trend of ghosting.
Senior living operators need to move the needle
By
John O'Connor
Mar 28, 2024
A robust exchange during a recent McKnight’s Veteran VIP Conversation during the 2024 McKnight’s Pinnacle Awards left me with two distinct take-aways.
Shaping a better future for the human resources function in senior living and care
By
Dean Moore
Mar 25, 2024
The future of human resources may not be what it used to be, but it still could be bright for the right individuals.
How mobile audiology can help improve resident quality of life
By
Katy Crisp, AuD
Mar 21, 2024
Maintaining optimal hearing is essential for senior living residents and other older adults to uphold their independence and active lifestyle. Hearing issues in many adults in the United States, however,...
Pinnacle achievements
By
John O'Connor
Mar 21, 2024
The second annual McKnight’s Pinnacle Awards celebration takes place this evening in Chicago. And what a night it promises to be.
Does that job really require a degree?
By
Lois A. Bowers
Mar 18, 2024
To combat challenges in recruiting employees, some companies are taking a hard look at their job descriptions and qualifications in an effort to open up positions to a broader range of candidates. Often,...